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If you are selling coffee makers then your website needs to have top quality content related to coffee makers including product descriptions, technical characteristics, customer reviews, maintenance information, customer support forums, images, videos, comparison tools etc.If you are not selling online but you have a law firm looking for local clients then your website should have information about your company, staff, expertise, location, portfolio, ways to make agenan appointment, general advice about law related matters etc.Email Marketing: Everybody has an email address and companies that can get valid email addresses of their potential and existing customers have many opportunities to make cross selling or increase their customer base.
The success or not of email marketing depends on many factors but it is important to use email marketing as part of your overall Internet marketing campaign and not as a standalone service.For example, when you are about to release a new product or service or openagennew store you can email your customers and let them know by also giving them a 10% discount or some other form of reward to make them happy for receiving your message.
If instead you use email to send messages with no real value for them, most probably they will consider it as spam and this will gradually have a bigger impact on your business.
The success or not of email marketing depends on many factors but it is important to use email marketing as part of your overall Internet marketing campaign and not as a standalone service.For example, when you are about to release a new product or service or openagennew store you can email your customers and let them know by also giving them a 10% discount or some other form of reward to make them happy for receiving your message.
If instead you use email to send messages with no real value for them, most probably they will consider it as spam and this will gradually have a bigger impact on your business.
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